Custom Development - Bespoke engineering for commerce
When off-the-shelf solutions aren’t enough, we build custom features, APIs, admin tools, and automation that solve unique product, operations, and growth challenges.
Custom product features & UI
From advanced product configurators to custom PDP features and complex checkout flows— we design and build features that increase conversion while staying maintainable.
- Interactive configurators. Guided product builders and dynamic pricing flows.
- Personalisation & recommendations. Server-driven personalization and ML-ready data layers.
- Custom checkout flows. Checkout UX, multi-step validation, and payment orchestration.
APIs & Middleware
We build resilient middleware to orchestrate orders, inventory, pricing, and integrations across multiple systems so your storefronts remain fast and consistent.
- BFF & API gateways. Backend-for-frontend layers to unify systems and simplify clients.
- Realtime sync jobs. Webhooks, message queues, and streaming updates for low-latency data.
- Rate-limits & retries. Robust APIs with graceful degradation and monitoring.
Internal Tools & Admin UIs
Save time and reduce errors — we build internal dashboards, catalog editors, and workflow tools that your operations team will actually use.
- Admin dashboards. Orders, returns, fulfilment, and manual review workflows.
- Catalog editors. Bulk-edit tools, importer UIs, and structured metafield editors.
- Automation & scripts. Scheduled jobs, data-cleaning, and fulfillment automation.
QA, Testing & Security
Quality-first engineering includes automated tests, security hardening, and staged deployments so you can ship with confidence.
- Automated test suites. Unit, integration, and end-to-end (Cypress / Playwright).
- Security & pen testing. OWASP review, dependency scans, and remediation plans.
- Observability & alerts. Logs, metrics, tracing, and uptime monitoring.
DevOps, CI/CD & Infrastructure
Automated deployments, infrastructure as code, and resilient pipelines keep your services reliable and fast at scale.
- CI/CD pipelines. Branch previews, automated tests, and canary deployments.
- Infrastructure as code. Terraform, Pulumi, and reproducible stacks.
- Containerisation & orchestration. Docker images, Kubernetes, and serverless patterns.
Deliverables - Production-ready software your team can own
We ship documented, tested, and monitored software — plus handover materials so your team can maintain and extend.
Feature spec & acceptance criteria
API documentation (OpenAPI)
Admin & user-facing UI
Automated test suites
CI/CD pipelines & Terraform configs
Monitoring & runbooks
Need a custom solution? Let’s build it together.
Whether you need a tactical improvement or a full platform rebuild, we design and deliver robust custom systems for commerce.
Contact us